Opinions on corporate and brand identity work.

A division of UnderConsideration.








Linked MORE

Nice

Do the Worm

Do the Worm

NASA proclaims the beloved “Worm” logo is officially back and in a more prominent, organization-wide role. In our hearts, it never really went away.

Link

Linked Apr. 3, 2020

Nice

Brazil Série A Logo Redesigns

Brazil Série A Logo Redesigns

Julio Cesar Prava takes a stab at redesigning the logos for all of the teams in Campeonato Brasileiro Série A. Some are questionable but some are pretty good too.

Link

Linked Apr. 2, 2020

Interesting

But will it Fax?

But will it Fax?

The New York Times talks with CDC medical illustrators Alissa Eckert and Dan Higgins about the development of the coronavirus’ most recognizable image: “Ms. Eckert and her colleague Dan Higgins were asked to create ‘an identity’ for the virus. ‘Something to grab the public’s attention,’ she said.”

Link

Linked Apr. 1, 2020

Brand New Conference Updates

Austin (2020)
Pre-seale tickets now available for the 2020 Brand New Conference in Austin, on October 22 – 23. Pre-sale will end in early to mid May. / Register now! /

Las Vegas (2019)
Videos of all the presentations of the 2019 Brand New Conference are now available for purchase as individual files ($8 each) or the whole 16 as a set ($90). / Browse videos /


Spotted Around the web

New Logo for SUSE

New Logo for SUSE
 
Spotted Apr. 2, 2020

Pinned Recent, Big Stories


Curated IT’S HIP TO BE SQUARE

New Logo for Roblox

New Logo for Roblox
 
Posted Jan. 13, 2017