Opinions on corporate and brand identity work.

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2017 - 18 Brand New Summary at BNConf

Last year’s summary didn’t fare so well with some of you but rather than let you crush my stand-up dreams I got back on the horse. Here is the Brand New Summary, where I look back at some memorable moments of the last 12 months, presented at last week’s Brand New Conference. (Starts at the 4:15 mark.)


Linked Sep. 21, 2018


Papa Who’s?

Papa John’s begins the process of rebuilding its brand and regaining people’s good graces with an ad that celebrates the company’s many voices not just the voice of the one dude that got them in trouble. Well played too on the logo sign-off at the end.


Linked Sep. 20, 2018


Lance Wyman: Process Book

Lance Wyman: Process Book

The latest book from Unit Editions is a facsimile of the leather-bound sketchbook that Lance Wyman filled with ideas for his proposal for the 1976 USA Bicentennial identity (which was never realized).


Linked Sep. 19, 2018

Brand New Conference Updates

New York (2018)
Speakers announced for the 2018 Brand New Conference in New York, on September 13 – 14. / Register now! /

Videos of all the presentations of the 2017 Brand New Conference are now available for purchase as individual files ($8 each) or the whole 16 as a set ($90). / Browse videos /

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New Logo for Stitcher

New Logo for Stitcher
Spotted Sep. 20, 2018

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