Opinions on corporate and brand identity work.

A division of UnderConsideration.








Linked MORE

News

Follow-up: NSW Backs Off

Follow-up: NSW Backs Off

After announcing this September that all cultural institutions owned by them would have to adopt the government logo, NSW Government has provided an exemption to some of them.

Link

Linked Oct. 23, 2017

Funny

Survey Says

SurveyMonkey uses logo humor to advertise its new campaign “Shoulda Used…”.

Link

Linked Oct. 20, 2017

News

High Hot Sauce

High Hot Sauce

Tapatío hot sauce is suing Trapatío, a cannabis-infused hot sauce, because c’mon, look at it.

Link

Linked Oct. 19, 2017

Brand New Conference Updates

Upcoming BNCONFs

Chicago 2017
Only 100 tickets left for the 2017 Brand New Conference in Chicago on September 14 – 15. / Register now! /

Barcelona 2018
Canceled : (
For the foreseeable future we will not be doing BNConf in Europe anymore.

NASHVILLE (2016)

Videos of all the presentations of the 2016 Brand New Conference are now available for purchase as individual files ($8 each) or the whole 17 as a set ($90). / Browse videos /


Spotted Around the web

New Logo for Foodpanda

New Logo for Foodpanda
 
Spotted Oct. 23, 2017

Pinned Recent, Big Stories

New Logo for NASCAR

New Logo for NASCAR
 
Posted Jan. 4, 2017

Curated Good for Stencils

New Logo for WSP by Sid Lee

New Logo for WSP by Sid Lee
 
Spotted May. 16, 2017