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Art of the Menu

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Mexican

Sr. Mostaza


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Designed by H/AC.

Sr. Mostaza’s menu concept—based on surrealist art from the beginning of the twentieth century—employs photos of painted-safron-yellow objects on a safron-yellow background — mostaza is mustard in Spanish — to compliment the avant-garde Mexican fusion flavor combinations in the dishes. Typeset in clean, modern Neutraface distinguishes the text from the bizarre imagery with clarity and legibility, the way two distinct ingredients in well executed fusion food simultaneously blend and set each other apart.

Visit Sr. Mostaza.

Posted

By Duncan Robertson on 06.10.2013

 

Sr. Mostaza

Click Thumbnails Below for Bigger View of the menu
Sr. Mostaza Sr. Mostaza Sr. Mostaza Sr. Mostaza

Note: Prices and items may differ in current menu from those shown here.



Sr. Mostaza Sr. Mostaza

About

Art of the Menu, is a division of UnderConsideration, cataloguing the underrated creativity of menus from around the world.

Art of the Menu uses Typekit to render Proxima Nova by Mark Simonson and Adelle by Type Together.

Art of the Menu is run with Six Apart’s MovableType 4.32-en

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

FPO (For Print Only) / Celebrating the reality that print is not dead by showcasing the most compelling printed projects.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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