ABOUT      CONTACT      RSS

2009

2017

ADV @ UNDERCONSIDERATION      Peek here for details

---

BROWSE


---

Client

Rotary Club of Fairlawn


Quantity Produced

2,000


Production Cost


Production Time

1 month

Dimensions (Width × Height × Depth)

4.5" x 6.25"


Page Count

8


Paper Stock

Domtar Cougar, Smooth, White, 80 lb Cover


Number of Colors

4

Varnishes


Binding

Saddle Stiched


Typography

Parisian
Futura Demi
Champignon
Berthold Script
Copasetic
DubbaDubba

 

Peek-a-boo, I see every designer’s secret pass-phrase. No, it’s not ‘vodka martini’. It’s playing card illustrations! Haven’t we all, at some point, wanted to or drawn our own version of the ubiquitous kings and queens? Kleidon plays a winning hand with their dapper spin on a classic theme in this enticing fundraiser invite.

With a speakeasy theme, all inspiration came from the Prohibition Era and 1920s design. This can be seen immediately with the front cover imitating a speakeasy door and then 1920s slang and type treatments littered throughout the piece. To integrate the casino aspect, gambling terms, colors, and illustrations were introduced. Marrying the two components came easily with the gangster king and the flapper queen illustrations.

Rotary Club Charity Casino Invitation ---
Rotary Club Charity Casino Invitation ---
Rotary Club Charity Casino Invitation

---

Recent Posts


Previous


Next


Rotary Club Charity Casino Invitation

---

Production Method

---

Design

Kleidon
Creative Director: Tim Klinger
Designer: Rosella Groves

---

Printing

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Kelly Cree

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

---

Date Published

October 27, 2011

---

Filed Under

Invitations

---

Tagged with



---

Share to Facebook Share to Twitter Share to Google+ Add This


---

About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers

About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


---
The End