Turning a business card into a genuine point of human communication, Ade Chong’s rubber-stamped design is simple in execution and adorable in concept. The blank lines for “field notes” tingle my fingertips, making me want to write secret messages to everyone I meet. These cards imply cheerful introductions and lingering conversations. Bravo to Ms. Chong, a self-proclaimed social media addict, for refreshing physical social media.
I wanted something that I could give to people when I travel—other designers, friends and general acquaintances. Inspired by another project that I was working on, the ‘field notes’ section is a blank space where I can write about my memorable experience with the person I met. I also left an extra line on the front of the card for an alternate contact method (foreign mobile number/Facebook url etc), depending on the circumstances of our encounter. The result is a multi-purpose set of namecards for wannabe nomad designer.






Former intern at UnderConsideration LLC.
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UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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