Ribbon, designed by Dan Gneiding, is a lovely and cautiously ornate typeface sold by Lost Type under their “pay what you want” model. Except that if you pay $30 or more you get one of the most fun and nicely crafted type specimens I have seen in a while. Printed in two vibrant colors, Dan and his guest designers bring to life Ribbon in a way that makes you pay not just what you want but what Dan deserves.
There were a few cost saving devices which, when used in a unique way, ended up adding character and value to the book, not taking away.
Most notably is probably the binding. Side stitching with staples can end up looking like a last minute business meeting had out. Elongating the ‘spine’ and having a die-cut window wrap around the edge turned what could have looked like cheap binding into a more considered, deliberate solution. It also allowed for an orange bleed to be printed on each page hidden in the spine which creates the illusion of edging in the die-cut window.
The cover was left unprinted and hand embossed after the books were printed and bound. We used an custom plate in an extra long reach desk top embosser.
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.