About: “Biodiversity Observatory of the Rhône-Alpes is a center for knowledge and a management tool for the natural habitats and species of France’s Rhône-Alpes. The observatory is structured around three fields: flora, fauna, and managing natural environments.”
Design by: graphéine design graphique.
Ed.’s Notes: That’s a lot of stuff to put into one logo but, hey, it works. A few logo variations and applications below (or after the jump) and a few more pieces at the case study link.
Relevant links: graphéine case study.
Provided quote: “This visual identity takes its starting point in the form of an ellipse. Indeed, this simple geometric shape suggests all the components of biodiversity … in turn, alone or multiplied, the ellipse becomes an eye, a flower, a leaf, a school of fish, a deer track … Using the ellipse as the basic element of this identity avoids any form of figurative representation of biodiversity. The composition and color of these ellipses simply suggest biodiversity.”