Eagle-eyed Brand New reader Janik Frithioff wrote asking if I knew anything about why the White House logo seen on press conferences had its “H”s flipped upside down. I had to Google that. The White House logo file is correct so that’s not the problem. I didn’t know this but the logo in the White House Press Room is not a graphic but a sculpted sign that looks completely different in that last link than it does on TV. So, Janik, the “H”s aren’t upside down; it’s that whoever built this sign allowed his or her natural, unaided-by-computer abilities to define the typography… which might explain the crooked “G” and bad kerning in “SHI NGT”. And that concludes our Important Stuff post of the day.
Plans are in development for coming back to Europe in Spring of 2018 with the current top contender host city of Barcelona.