DESCRIPTION
Wedding Save the Date
CLIENT
Jen and Kevin (self)
DATE
December 2009
DESIGN CREDITS
L'Office Optimiste: Jennifer Lopardo and Kevin Cyr
PRINT CREDITS
TYPE CREDITS
Archer
Knockout |
QUANTITY PRODUCED
100
PRODUCTION TIME
3 weeks
DIMENSIONS: WIDTH × HEIGHT × DEPTH
Cards: 5 in × 7 in
Balloon: 17 in PRINT METHOD
Cards: Letterpress
Balloons: Silkscreen PAPER STOCK
Cards: Crane Lettra Fluorescent 110lb.
NUMBER OF COLORS
1 spot ink
|
After ten years together, Jen and Kevin got engaged in Paris—a location they subtly acknowledged in a nod to Albert Lamorisse’s short film The Red Balloon when designing their save the date announcement. Wanting to treat their wedding as a big party more so than a traditional event, each guest received a deflated, red balloon tied to a letterpress printed card reading: “Hello! Please inflate the balloon.” Once inflated, the piece reveals all relevant information and sets the desired tone with humor and playfulness. For good or bad, you can also read the info when deflated a state that some of the balloons have kept in spite of the instructions.
