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BROWSE


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Client

Ferocious Quarterly


Quantity Produced

1,500


Production Cost

$6,000


Production Time

3 weeks

Dimensions (Width × Height × Depth)

5.5 in × 8.5 in


Page Count

92


Paper Stock

Cover: Finch Fine uncoated cover weight
Interior: Stora Enso Gusto satin text


Number of Colors

Cover: 2 spot inks, blue and silver
Interior: CMYK

Varnishes

Cover: dull aqueous coating


Binding

Perfect binding


Typography

Logo and Headings: Knockout
Body copy: Mercury
TOC: Gotham

This piece is available for purchase for $12.00 + shipping

Ferocious Quarterly is a curated quarterly publication that collects illustrators, graphic artists, short fiction authors and written text. It’s somewhere between an art and culture mag (without the articles), a coffee table art book (without having to charge customers for the production) and an art journal (with some short fiction).

A set of 96 pages with a big agenda for sure, but a peek inside the pages lead me to believe the high set goals have been met in a fun and quality-driven manner.

We are aware that many have done it before us, and many will do it after us. We’re brand new and we’ve managed to gather contributors from all over the world. Illustrators and writers from the Wall Street Journal, Nickelodeon Magazine, Wired Magazine, DC Comics, Sing Statistics, The New York Times, Penguin Books, and Believer Magazine… just to name a few. We couldn’t be more honored, and we couldn’t be more proud.

Completing the project was no easy task. Finding the line between affordability for us and affordability for our customers while not sacrificing the quality of print was a great challenge. This is our debut so we wanted to come out with our guns-a-blazing. Yet didn’t want it to put us out on the streets either. Courier Printing helped us spec papers and options for the cover that fit all these needs tremendously. Gathering an army of artists and coordinating them via email proved to be quite a task in itself. Moving forward, we’re doing better at building our production calendar and sending updates and nudges along the way.

Here at FPO we are looking forward to the next installment, where the process will surely be less bumpy but the end result can only be better than the first volume.

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Ferocious Quarterly Journal

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Production Method

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Design

Ferocious Quarterly
Publishing, Curation and Layout: Nate Utesch
Editing: Steve Pepple, Scott Kirkpatrick, and Drew Kora

Contributors: Full list

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Printing

Courier Printing Co. Grabill, Ind.

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Bryony

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

October 11, 2010

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Filed Under

Journals

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End