ADV @ UNDERCONSIDERATION      Peek here for details

---

BROWSE


Lead Image

Serving as a font of inspiration and a surreal vehicle for the GT Walsheim family, these cards are just my type. See the full set of cards here.  

---

Client

Self-promotion


Quantity Produced

150 sets of 26 cards


Production Cost


Production Time

Dimensions (Width × Height × Depth)


Page Count


Paper Stock

Fischer Papier / Muskat / Matt, Brown, 100% Recycled


Number of Colors

2

Varnishes


Binding


Typography

GT Walsheim

 


Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards
Grilli Type Lithography ABC Postcards ---

Recent Posts


Previous


Next

Project Description

GT Walsheim is a geometric sans-serif family inspired by the work of Swiss poster artist Otto Baumberger. The hand-painted typography on his lithography-printed posters had some very unique traits. Baumberger himself stated that he never had an education in typography, which explains some of the more unusual aspects of his work. Revisited and modernized, GT Walsheim makes those forms useful to today's designers.

Lithography ABC is a series of 26 risoprinted postcards inspired by old lithography posters. Each postcard uses one letter from GT Walsheim. Together, they spell out the ABC.

Production Lesson(s)

What started as a fun little idea to promote our typeface GT Walsheim turned into quite a large project once production started. Sourcing the designs from 16 different designers, preparing them for the Risograph, cutting the paper sheets down to size, cutting the printed sheets down to postcard size, and so on.

It was a valuable lesson of how expensive self-made can still be once you factor in the workload, but given that we had so many friends helping us along the way and seeing the end result, it was well worth it and a lot of fun.”

Post Author

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter

---

Date Published

October 26, 2012

---

Filed Under

Digital
Postcard

---

Tagged with




---

Share to Facebook Share to Twitter Share to Google+ Add This

Ask the Experts

FPO has gathered a generous group of experts willing to help with your most pressing — get it?! — questions about print production. Send us an e-mail with your question and we will query the experts and post the collected answers.


---

About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers





About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


---
The End