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BROWSE


Lead Image

Adolphson-Wiemer Wedding Invitation

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Production Method

Letterpress
Offset

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Design

Cristina Pandol

Photography: Garrett Shannon
Letterpress: Vandercook rental at Lala Press
Save the Date Printing: Typecraft Wood & Jones
Calligraphy: Katrina S. L. Centeno of Calligraphy Katrina

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Printing

Cristina Pandol via Vandercook rental at Lala Press

Wedding invitations designed and printed with care by someone with a personal connection are all the more special. This set of wedding materials are a nice example of what can happen when the couple trusts the designer. With attention-grabbing quality and tasteful references to wine—because the couple would be married in a vineyard—each piece finds the balance between something safe to send a conservative relative, and a representation of the couple’s energy and creativity. 

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Client

Sarah Adolphson


Quantity Produced

125 of each piece


Production Cost

$4,800


Production Time

3 months

Dimensions (Width × Height × Depth)


Page Count

13


Paper Stock

Reich Paper / Savoy / Natural White / 236C and 118C


Number of Colors

1

Varnishes


Binding


Typography

Lady Rene
Brioche

 


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Project Description

Sarah Adolphson is a colleague of mine, so this project was a very personal one for me. Though I've designed and printed many things, this was my first wedding invitation. Normally this would be a huge concern to a Bride who wants everything to be special and perfect, but Sarah had nothing but trust in my abilities and the end result is really lovely.

Robby and Sarah are a fun couple who are energetic, creative, very hands on, and most importantly crazy about each other. They asked me to design something that represented them as a couple and was young and interesting, without being too unconventional or offensive since they would be mailing this to some more conservative relatives. The only design inspiration I was given by the couple was to think wine since they were going to be married on a vineyard and that they wanted people to really take notice when they saw it in their mailbox.

The branding for the wedding started with designing their monogram and once Sarah fell in love with that, everything fell into place. All of the print work used Lady Rene as the focal typeface and Brioche as the secondary typeface. Brioche is so elegant and sweet, while Lady Rene is charming and many of its ornaments are somewhat reminiscent of a vine branch. Every piece was letterpressed with a fairly deep impression on a warm cream colored French cotton paper. Because Sarah is so dear to me, I wanted to make sure the pressing was done properly, so I rented out a Vandercook machine and pressed every piece myself. Sarah wanted to do some of the work herself and be part of the experience, so in addition to texting her photos of the entire process, I created a stencil for her to use to cut all of the envelope liners and secure them to the envelope, in addition to a few other parts that weren't too difficult. Showing Sarah how to score paper was funny, but she got the hang of it and hand scored every single program, menu and thank you card.

Overall, this was a phenomenal project that only brought us closer and I'm sad to see that it's over. If i had to do it all again, I wouldn't change a thing.

Production Lesson(s)

I learned that when it comes to a wedding it is extremely importantly to know who your client is because everyone has an opinion. ”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

May 23, 2013

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Filed Under

Letterpress
Offset
Wedding materials

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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