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This is a very old entry — images are small, formatting is off.

 

Air Lituanica

Noted Jun. 24, 2013 by Armin

Industry / Aviation Tags /

Air Lituanica Logo, New

About: (Est. 2013) “The vision of Air Lituanica is to become a regional base airline providing air transportation services for travellers flying to and from major European destinations. The mission of the company is to facilitate Lithuania’s accessibility by air, therefore Air Lituanica will not only carry passengers on highly demanded direct routes, but also ensure that passengers are capable of using a wider range and more convenient connecting flight network.”

Design by: Lukrecija BBDO.

Ed.’s Notes: It’s alright. Bigger view of the logo and livery shot below (or after the jump).

Relevant links: Lukrecija BBDO case study. World Airline News.

Select quote: “The company’s logo features an old-style Lithuanian cross with two transepts, a symbol which was often used in Lithuanian aviation in the inter-war period. In the Air Lituanica logo this cross is modernised and it becomes stylised aircraft propeller blades. Air Lituanica company symbols also make use of the ducal seal of Vytautas Magnus, Grand Duke of Lithuania, to symbolise the Lithuanian origin of the airline. The company symbol is presented on a rich red background. Historically, red was the most important colour for symbols of nationhood of the Grand Duchy of Lithuania, representing energy and vitality.”

Air Lituanica Logo, New

Air Lituanica Logo, New

Robertas Jucaitis

 

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