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This is a very old entry — images are small, formatting is off.

 

Cancer Research UK

Noted Sep. 12, 2012 by Armin

Industry / Health Tags /

Cancer Research UK Logo, Before and After

Established in 1902, Cancer Research UK is, as its name implies, a cancer research and awareness charity in the UK. A new identity has been designed by Interbrand, the new logo “and specifically the ‘C’ symbol embodies our role and ambition — lots of smaller parts that make up the bigger picture, all coming together to disintegrate cancer, and deliver a world where cancer is no longer feared.” Info on the redesign here. Story and a few application images here.

Thanks to Alice Ralph for the tip.

 

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Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

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