Opinions on corporate and brand identity work.

A division of UnderConsideration.

Share ›

New Name, Logo, and Identity for Fourteen by Mash



Noted Apr. 7, 2014 by Armin

Industry / Corporate Tags /


(Previously “14 Gray’s Inn Square”) “Fourteen is a leading family law set in London with a national reputation for excellence. With dedicated practice teams in children law, family finance, the Court of Protection and international family law, our barristers provide specialist representation and advice. We also have a team of trained mediators who work with private individuals and local authorities in a range of family law disputes.

A number of former colleagues are now senior members of the judiciary and several current members combine their practices at the Bar with part-time judicial positions. We are a dynamic and forward-thinking set of Chambers and offer an approach that is both specialist and personalised. We have occupied a prominent position in the legal marketplace for many years and have consistently been recognised for our excellence in the legal directories.”

Design by

Mash (London)
Illustrations by Øivind Hovland (London)

Related links

Mash newsletter
Design Week article

Relevant quote
The new identity for FOURTEEN includes a numeral 14 turned sideways to make the initial 'F'. The unconventional approach follows throughout the branding with a vivid colour palette and characterful illustrations. The new logo is part of a broader project to re-brand the chambers of 14 Gray's Inn Square to simply FOURTEEN.

Mash newsletter

Images (opinion after)
New Name, Logo, and Identity for Fourteen by Mash
Logo detail.
New Name, Logo, and Identity for Fourteen by Mash
Business card.
New Name, Logo, and Identity for Fourteen by Mash
New Name, Logo, and Identity for Fourteen by Mash
Brochure cover.

The "F" doubling as a "14" is quite brilliant and is perfectly done, keeping some of the inherent quirk in turning the number sideways, forcing viewers to take a deeper look. The illustrations are pretty nice too.

Your opinion…

On Execution



Share ›

Spotted Around the web

Pinned Recent, Big Stories

Curated Fortune Favors the Bold


Posted Jan. 24, 2013

Optimum has the Last Word

Optimum has the Last Word
Posted Sep. 19, 2012