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A B-Side BY Armin


Enterprise Florida

Enterprise Florida Logo, New

About: Enterprise Florida, Inc. is a partnership between Florida’s business and government leaders and is the principal economic development organization for the state of Florida. Headquartered in Orlando, Enterprise Florida’s mission is to facilitate job growth for Florida’s businesses and citizens leading to a vibrant statewide economy. In pursuit of its mission, Enterprise Florida works closely with a statewide network of economic development partners and is funded both by the State of Florida and by private-sector businesses.”

Design by: On Ideas.

Ed.’s Notes: The logo has been met with controversy for its focus on men by using a tie in its logo, earning the label of being sexist. I couldn’t agree more, this logo is sexist because it offends both men and women because it’s a bad concept executed badly.

Relevant links: Tampa Bay Business Journal story.

Thanks to James I. Bowie for the tip.

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DATE: Feb.04.2013|POSTED BY: Armin|CATEGORY: Destinations The B-Side | COMMENTS:

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