Judging of the 2011 Brand New Awards is Friday, March 16, winners announced soon.
Boundary
Children’s Museum of the Arts
Kaleida Health
Saint Paul University
Simmons Bedding Company
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UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
Online
Publishing
Events & Judged Competitions
Writing
Graphic Design
Online
- FPO (For Print Only) / Celebrating the reality that print is not dead by showcasing the most compelling printed projects.
- Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
- Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
- Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
- Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
- Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity work. Archives Only.
Publishing
- The 2010 Brand New Awards / 2011, self-published.
- Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
- Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
- Brand New Awards / Celebrating the best identity work produced around the world.
- FPO Awards / Celebrating the best print work from around the world.
Writing
- Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
- Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
- The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
Graphic Design
- Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
A B-Side BY Armin
Hero MotoCorp
Established in 1984 as a partnership between Japan’s Honda and India’s Hero Group, Hero Honda has grown to be the largest manufacturer and seller of motorcycles in India. This month, with Hero taking over the whole business, the company was renamed Hero MotoCorp. The new logo has been designed by Wolff Olins. Story here.
DATE: Aug.15.2011
POSTED BY: ArminCATEGORY: Consumer products The B-Side COMMENTS:
TAGS: india, sans serif, wolff olins,
![\"Hero](\"http://www.underconsideration.com/brandnew/archives/hero_honda_logo.gif\"){kind=logo}
Books about logo design, the designers that create them and the meaning of branding.
