Opinions on corporate and brand identity work.

A division of UnderConsideration.








Share ›

New Name, Logo, and Identity for Fourteen by Mash
 

before

after

Noted Apr. 7, 2014 by Armin

Industry / Corporate Tags /

About

(Previously “14 Gray’s Inn Square”) “Fourteen is a leading family law set in London with a national reputation for excellence. With dedicated practice teams in children law, family finance, the Court of Protection and international family law, our barristers provide specialist representation and advice. We also have a team of trained mediators who work with private individuals and local authorities in a range of family law disputes.

A number of former colleagues are now senior members of the judiciary and several current members combine their practices at the Bar with part-time judicial positions. We are a dynamic and forward-thinking set of Chambers and offer an approach that is both specialist and personalised. We have occupied a prominent position in the legal marketplace for many years and have consistently been recognised for our excellence in the legal directories.”

Design by

Mash (London)
Illustrations by Øivind Hovland (London)

Related links

Mash newsletter
Design Week article

Relevant quote
The new identity for FOURTEEN includes a numeral 14 turned sideways to make the initial 'F'. The unconventional approach follows throughout the branding with a vivid colour palette and characterful illustrations. The new logo is part of a broader project to re-brand the chambers of 14 Gray's Inn Square to simply FOURTEEN.

Mash newsletter

Images (opinion after)
New Name, Logo, and Identity for Fourteen by Mash
Logo detail.
New Name, Logo, and Identity for Fourteen by Mash
Business card.
New Name, Logo, and Identity for Fourteen by Mash
Stationery.
New Name, Logo, and Identity for Fourteen by Mash
Brochure cover.
Opinion

The "F" doubling as a "14" is quite brilliant and is perfectly done, keeping some of the inherent quirk in turning the number sideways, forcing viewers to take a deeper look. The illustrations are pretty nice too.

Your opinion…

On Execution


Total

Comments


Share ›

Spotted Around the web

New Logo for Wipro

New Logo for Wipro
 
Spotted Jun. 23, 2017

Pinned Recent, Big Stories

New Logo for NASCAR

New Logo for NASCAR
 
Posted Jan. 4, 2017

Curated Notable Italics

 
 

About

Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX.

Many Thanks to our Advertisers

When choosing between competing products and services, please consider our advertisers, who help support Brand New.

Typography

Brand New uses Mercury Text ScreenSmart and Operator ScreenSmart from Hoefler & Co.

Webfonts by Hoefler & Co.

Join our Mailing List