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2009

2017

ADV @ UNDERCONSIDERATION      Peek here for details

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BROWSE


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Client

Self-promotion


Quantity Produced

Book: 50
Business cards: 5,000


Production Cost


Production Time

6 days

Dimensions (Width × Height × Depth)

Book: 130 mm × 130 mm (5.11 in × 5.11 in)
Business cards: 90 mm × 55 mm (3.5 in × 2 in)


Page Count

40 + cover


Paper Stock

Cover and Business cards: Plike, in graphite


Number of Colors

Book: CMYK
Business Cards: 1 spot

Varnishes


Binding

Perfect binding with black cheese cloth and cardboard


Typography

 

A simple and straightforward solution to self promotion via a condensed square full of information about the company and sample case studies. Elegantly presented on the highly tactile Plike stock — which stands for “paper-like” and feels like the softest and most delicate tire you ever touched — this book is sure to draw the attention of current and potential clients that Taylor & Grace approaches.

The business cards follow the same streamlined approach by foil stamping the information on the graphite Plike—thus ensuing another tactile experience.

Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards --- Taylor & Grace Book and Cards

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Taylor & Grace Book and Cards

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Production Method

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Design

Taylor & Grace
Art Direction: Grace Camobreco
Design: Amy Whale and Kate Dobell

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Printing

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Bryony

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

September 25, 2009

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Filed Under

Books
Business Cards

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End