Czech band, Charlie Straight has some swanky (that’s right, swanky) ID tags to compliment their visual identity designed by Visual Scream. They are passed out to various crew members, photographers, and grou… I mean guests. The translucent acrylic looks fantastic with the inks silkscreened on the front and backs. The design is nicely minimal and the typography is bold and clean.
Our main intention was to create durable and distinguishable ID tags for the client, a music band called Charlie Straight. The classic approach to this kind of application didn’t give us enough space for creativity and always lead to rather mediocre results. Also, the client asked for at least two different sizes and shapes of the tags.
For these reasons, we decided to print the graphic on laser-cut acrylic glass plates we designed. By printing background the color on the rear side of the plates and main graphics on the front, we’ve created a 3D effect which looks a bit different every time you look at it, based on viewing angle and light conditions. The print design gets more dynamic and lively this way.
The color key, fonts and logo are all part of visual identity we designed a few months ago for the band.
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType 4.32-en
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Mailing list managed by MailChimp
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.