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Lead Image

You’ll Get Dirty


Production Method




Mildred & Duck



Arena Printing

This series of posters uses abstract imagery—via close-up photography of artistic mediums—to reference both the exhibition title and common threads between the diverse artists featured in the exhibition. The outcome reinforces the title and touches on parallels between the participants in the show. 



RMIT University Visual Arts graduates

Quantity Produced

400 of each design

Production Cost

Production Time

3 weeks

Dimensions (Width × Height × Depth)

Page Count

Paper Stock

115 gsm

Number of Colors

Black with spot colour (Pantone 333 U)




Brandon Grotesque


Description ---

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Project Description

Identity and set of three posters designed for the RMIT Visual Arts Graduate exhibition, titled "If You Touch It, You'll Get Dirty." Abstract images of 'dirty' art related mediums were used to visually represent the exhibition title, and to show the variety of mediums in which the students work. The posters were packaged with a hand-stamped belly band for the opening night.

Production Lesson(s)

Working with a large and diverse group of creatives was a challenge in itself, and then on top of that the budget for the job was really tight as well. We had lots of fun in the beginning stages, and spent a lot of time on experimentation and developing different concepts, and we found trying to represent so many different types of artists and mediums was really challenging. In the end, by focussing on the diverse materials that had been used in the artist's works, we found that the thing that originally seemed to separate the group of students was in a way what they had in common, and it also tied in well with the title of the exhibition.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

September 16, 2013


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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.


The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.


Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.

The End