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BROWSE


Lead Image

Camp TeePee Wedding Invitation Collateral

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Production Method

Letterpress
Rubber stamp

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Design

Guts & Glory

Design: Meg Paradise & Faun Chapin
Copywriting: Meg Paradise, Faun Chapin, Teresa Herrmann & Pepin Gelardi

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Printing

Cranky Pressman

These Wes Anderson-esque wedding invitations could pass for classic camping brochures. Guts & Glory absolutely nailed the look and feel of camping materials from days of yore, until you start to notice the funny names and directions. If I wasn’t so good at tying the Probably Knot, maybe I would have eventually earned that Eagle Scout ranking …  

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Client

Pepin Gelardi & Teresa Herrmann


Quantity Produced

250


Production Cost

$2,500


Production Time

4 weeks

Dimensions (Width × Height × Depth)

7.5 in × 7.5 in


Page Count


Paper Stock

French Pop Tone Whip Cream & Sno Cone


Number of Colors

2

Varnishes


Binding


Typography

Futura
Typewriter Elite

 


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Project Description

Our friends Pepin & Teresa celebrated their wedding in Maine at a summer camp called Camp Wohelo, which they renamed Camp TeePee for their long wedding weekend. To celebrate the event, we created a set of collateral that included a digital animated save the date, a two sided letterpressed invitation wheel where you could discover your spirit animal on one side and learn about the history of the couple on the other, and a 50 page camp brochure.

We knew the letterpressed wheels would be pricy but worth it, so we designed the rest of the collateral to be produced cheaply and easily using off-the-shelf materials: manilla envelopes, stock mailing labels and brochures that were printed one color at Staples. To finish everything off, a set of rubber stamps were created to add to the pieces as they were assembled.

Production Lesson(s)

The wheels turned out to be much more complex to produce than we'd anticipated, but well worth the effort. We've worked with Cranky Pressman many times over the past few years and always seem to be pushing the boundaries of the letterpress medium in one way or another—this time it was with tiny thin type, one-sixteenth-inch margins and three different sized sheets of custom die-cut paper. To insert the braids into the finished pieces, each hole had to be eyeballed and drilled by hand while making sure everything lined up and they did a phenomenal job, as always, working within extremely tight tolerances.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

February 10, 2014

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Filed Under

Letterpress
Rubber stamp
Wedding materials

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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