Opinions on corporate and brand identity work.

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(APRIL FOOLS’) Mind, Blown

(APRIL FOOLS') Mind, Blown

Linked Apr. 1, 2015 by Armin

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April Fools’ Update: I am well aware of the arrow in the FedEx logo and I assume most of our readership is too, hence the joke.

Whoah. There is an arrow hidden inside the FedEx logo. No wonder I always got a sense of forward momentum and positivity when I use Federal Express. Visit link

See what else happened on Brand New each year since publication began in 2006


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