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New Logo and Identity for Acapo by Anti
 

before

after

Noted Feb. 14, 2014 by Armin

Industry / Corporate Tags /

About

(Est. 1924) “The history of Acapo dates back to 1924 when the company was founded as AS Bergen Patentkontor. Bergen Patentkontor merged with Actio-Lassen AS and became Acapo AS in 2006. Our office in Trondheim opened in 2006. In 2010 the Oslo based office ABC-Patent Siviling. Rolf Chr. B. Larsen AS merged with Acapo. Today we are therefore conformably present in the 3 major cities in Norway, and one of the leading Intellectual Property (IP) consultancy firms in Norway. Our vision is to be the preferred global IP consultant for Norwegian companies, and the preferred Norwegian IP consultant for international companies.”

Design by

Anti (Bergen, Norway)

Related links

Anti case study (plenty more images!)

Relevant quote
The concept is inspired by the physical process of seeing an idea take shape and form, from conception and development of something abstract to the final tangible product. Intellectual property law helps to protect creations of the mind by granting exclusive rights to intangible assets. Acapo helps those creators formulate, realize, protect, and sell their ideas, advising them every step of the way. With the same desire to visually bring abstract ideas to the tangible, the concept, in addition to a unique illustration style and color palette, uses photography and copy writing to bring Acapo's services and products to a more visible human element.

Anti case study

Images (opinion after)
New Logo and Identity for Acapo by Anti
Monogram detail.
New Logo and Identity for Acapo by Anti
Stationery.
New Logo and Identity for Acapo by Anti
New Logo and Identity for Acapo by Anti
Business card detail.
New Logo and Identity for Acapo by Anti
New Logo and Identity for Acapo by Anti
Illustrations.
New Logo and Identity for Acapo by Anti
Brochure cover.
New Logo and Identity for Acapo by Anti
Services.
Opinion

A very nice identity for a law firm. It's contemporary, moody, and very differentiating. A specially welcome embrace of design for a law firm focusing on intellectual property, making it feel like they know that you know that they know.

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