Announced Dec. 28, 2017 by Armin No Comments on The Best and Worst Identities of 2017, Part 4: The Best Noted
Somewhat similar to The Worst Reviewed, The Best Noted leaves a lot to be desired for. Perhaps it’s a reflection of my own editorial choices where the cool stuff gets Reviewed and the not-so-cool stuff gets Noted. There are only nine selections in this list and none of them are super exciting but still some pretty strong, valiant work.
I know this isn’t a great logo but I find it extremely pleasing and charming in its clunkiness. It’s also the rare occasion where I don’t hate Gill Sans Ultra Bold.
A simple, elegant, corporate-y update that also looks friendly and accessible. Nice typography, nice key color in the dark blue, and a nice allusion to the weather vane.
Just the right kind of crazy for an amusement park, providing a cool graphic representaion of the world’s creepiest amusement park entrance.