ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
Dimensions (Width × Height × Depth)
Main piece: 9.25 in × 9.25 in
Matchbook: 2.25 in × 6.5 in (flat)
Envelope: 9.5 in × 9.5 in
Page Count
–
Paper Stock
Crane Letra Pearl White #220
Number of Colors
3 spot
Not everyone is of the outdoorsy kind, but the majority of us can relate to what a campfire has to offer: friends, warmth, stories, laughter, starry nights and companionship. Well, the folks at Swink figured out a way to mesh the great outdoors with the cubicle:
After several years of building the studio through word of mouth and referrals, we decided it was high time we introduce ourselves to some of the people and companies we most admire. Since we love tactile direct mail pieces—they can be so unexpected and intimate—we set out to create something that made the most of the medium, letting the recipient into the creative process by letting them build a little something on their desk.
And so it came to be that thick uncoated paper met the die cut machine and the inks that help tell its story. And so it came to be that such little treasure met the amused eyes and fingers of friendly faces who set out to have a little fluorescent-lit fun.
Let’s Tell Better Stories Self-promo
Production Method
Design
Drew Garza and Shanan Galligan, Swink
Printing
Studio on Fire
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Bryony
Bryony Gomez-Palacio
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
September 3, 2009
Filed Under
Self promotion
Tagged with
laser die-cut
letterpress
self-promotion
silkscreen
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
Sign-up for Mailing List
Mailing list managed by MailChimp
Thanks to our advertisers
About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
Related entries
E.A.S.E. Stationery Set
End of Work iPad and Notebook Cases
Cranky Bucks Promotion
Pizza Box Promo Mailer
Bryan Patrick Todd Mailer