ADV @ UNDERCONSIDERATION      Peek here for details





Kobuchizawa Art Village

Quantity Produced


Production Cost

Production Time

2 Weeks

Dimensions (Width × Height × Depth)

Flat: 16 in × 18 in
Folded: 4 in × 9 in

Page Count

Paper Stock

Finch Opaque, Bright White, Smooth 70 lb Text

Number of Colors

CMYK + 1 Spot (PMS Red 032U)




Gotham Rounded by Hoefler & Frere-Jones
Meiryo by Eiichi Kono


This deceivingly simple brochure for a tourist destination in Japan serves as a map and guide as well for all the relaxing and enticing amenities of the Kobuchizawa Art Village in Japan. Starting as a smallish, No. 10 envelope-friendly brochure, it unfolds to a much bigger sheet that showcases a lovely black and red map and guide. The brochure was printed with UV inks to eliminate dry time due to a very tight deadline. “The added bonus” says Scott, “was that we were able to put more ink on the uncoated paper resulting in very vibrant colors.”

“More ink.” Always a winning a sentence.

Kobuchizawa Art Village Brochure --- Kobuchizawa Art Village Brochure --- Kobuchizawa Art Village Brochure --- Kobuchizawa Art Village Brochure --- Kobuchizawa Art Village Brochure --- Kobuchizawa Art Village Brochure --- Kobuchizawa Art Village Brochure


Recent Posts



Kobuchizawa Art Village Brochure


Production Method



Hinterland: Scott Buschkuhl




This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author


Author Picture

Armin Vit

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

July 7, 2010


Filed Under



Tagged with


Share to Facebook Share to Twitter Share to Google+ Add This



FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc

Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers

About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End