ADV @ UNDERCONSIDERATION      Peek here for details



Lead Image

Studio Pennant Business Cards


Production Method

Foil stamp




Photography by Foliolio



Letterpress: The Hungry Workshop
Foil: Taylord Press

Australian firm Studio Pennant’s geometric business card design gives each member of the firm the option to customize his/her card with not only their name but also their own brand of team spirit.  




Quantity Produced


Production Cost

Production Time

Dimensions (Width × Height × Depth)

2 × 3.5 in

Page Count

Paper Stock

Blotter / Vellum / 427gsm
Gmund / Linen Cream / 500 GSM
Keaykolour / Navy Blue / 250 GSM

Number of Colors





Maison Neau


Studio Pennant Business Cards
Studio Pennant Business Cards
Studio Pennant Business Cards
Studio Pennant Business Cards
Studio Pennant Business Cards
Studio Pennant Business Cards ---

Recent Posts



Project Description

Based on a standard layout, our new business cards are designed such that each member of the staff can customise the card to create their own unique card. Produced in short runs we will be updating the cards regularly exploring interesting print techniques and effects.

Production Lesson(s)

Printing large areas of gold foil was particularly challenging. We had to work closely with the printers to select a gold foil that would stick well to the stock and not peel off. ”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

April 30, 2014


Filed Under

Business Cards
Foil stamp


Tagged with


Share to Facebook Share to Twitter Share to Google+ Add This



FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc

Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers

About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End