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Lead Image

Rumblender Packaging


Production Method

Sand Blasting



Front Page

Designer: Andrew Nicholson
Designer: Lisa Henderson
Designer: Laura Service
Copywriter: Emma Fraser



Glencairn Crystal Studio

It’s no secret that I don’t drink, but that doesn’t mean I don’t find alcoholic packaging attractive. The simple illustrations are brought to life by sand blasting the glass and creating a subtle layer of meaning that gives more with each interaction. 




Quantity Produced

Production Cost

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This piece is available for purchase for £90

Rumblender Packaging
Rumblender Packaging
Rumblender Packaging
Rumblender Packaging
Rumblender Packaging
Rumblender Packaging

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Project Description

The beautiful set of designs tell the story of the rum’s journey from its origins in the Caribbean, via Amsterdam for blending and over to Scotland for bottling and selling. The illustrations were drafted on a single, uniformed grid, created to ensure that the finished products would be cohesive in style and weight, even though three different designers were working on them individually.

This unique run of spirits were made even more special by sand blasting the final illustrations onto the bottles creating an unusual and tactile effect. To complement the products, the team also collaborated on a quirky microsite, combining stunning photography, bespoke illustration and tailored copy to show off the bottles to their fullest potential.

Production Lesson(s)

It was really important for us to make a net to work within before we started the design. The unique shape that the Rumblender bottles meant that it would have been difficult to sandblast on certain areas.”

Post Author

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

May 6, 2016


Filed Under

Sand Blasting


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End