DESCRIPTION John Vanderslice Poster CLIENT One Percent Productions DATE May 2009 DESIGN CREDITS Design, Illustration: Bennett Holzworth PRINT CREDITS Letterpress Printing: Bennett Holzworth TYPE CREDITS Metal type: Hand-set 15-line Gothic Wood Type and 30-pt Typo Upright

QUANTITY PRODUCED 100 PRODUCTION COST $25 in spray glue and paper doilies PRODUCTION TIME 1 Month DIMENSIONS: WIDTH × HEIGHT × DEPTH 21 in × 17.5 in PRINT METHOD Letterpress PAPER STOCK Fox River Crushed Leaf, Light Blue 80lb Cover NUMBER OF COLORS 5 spot colors OTHER The ornamentation in the poster was printed from paper doilies that were glued 5 high, varnished and mounted to be type high. Instead of cutting a block or making a plate, I used existing paper doilies from the local craft store.

There is no shortage of cool letterpress or silkscreen gigposters out there that we could feature day in and day out, but what sets this poster apart is its designer's and printer's (Bennett Holzworth) resourcefulness to transform something as kitschy as paper doilies into a custom template for the design of the poster. As the photos of the process below show, this is what separates a handmade design from a design done on the computer made to look handmade. Certainly it helps to have your own letterpress — in this case, this is Bennett's 12 × 18 New Style Chandler & Price Platen Press circa 1920 that lives in his garage.

I'm calling BS on the $25 - Linoleum ain't free! :)

love the design and the concept but ink and paper ain't free either, it would be nice to see what the true production cost was.

Andrew, He glued Paper Dollies to MDF (I think), hence the intriguing texture. Its this kind of fun that makes me wish I had a letterpress.

The price may be a little deceptive, but it was what I spent at the moment. I mixed my own ink from the existing ink I had already and the paper was given to me since it was a small amount and discontinued.

excellent use of resources

I would love to have one of these. Is there any way to get one? Love the poster, love letterpress, and love John Vanderslice.

Is that a C&P 12x18 press? I'm coming up to Omaha to pick one of those up in the next week or two... stoked when I see stuff like this. Gets me all tingly thinking about the awesomeness it will create soon!

Woody, That is indeed a C&P 12x18 press. I wish I had a Vandercook, but it is also a nice challenge to see how far I can push the old C&P. This poster and the ink coverage definitely pushed this C&P's (and mine) limits.

Lester, Thanks. I will be selling them online (at gigposters.com) after the show is over.

too bad you can't actually read the important info on the poster. why do designers keep making non-sensical gig posters where you can't even read when/where the show is??? lazy.