Book Recommendations

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Book Recommendations

A selection of books about print
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Also by UnderConsideration

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UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.

Online
/ Brand New / Displaying opinions, and focusing solely, on corporate and brand identity work.

/ Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

/ Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

/ Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

/ Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

/ Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity work. Archives Only.


Publishing
/ The 2010 Brand New Awards / 2011, self-published.

/ Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.


Events & Judged Competitions
/ Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

/ Brand New Awards / Celebrating the best identity work produced around the world.

/ FPO Awards / Celebrating the best print work from around the world.



Writing
/ Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

/ Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

/ The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.



Graphic Design
/ Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

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ADV @ UnderConsideration    Peek here for details

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Travel + Leisure 2010 Food Issue Mailer

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BY Armin / ON / May.26.2010 / IN / Posters
--- Lead Image ---
Project Overview
DESCRIPTION
Travel + Leisure 2010 Food Issue Mailer
CLIENT
Travel + Leisure magazine
DATE
March 2010
DESIGN CREDITS
Design: Jill Sabato
PRINT CREDITS
Silkscreening: Kayrock
Offset Printing: Amerikom
Labels: Diesel Fuel Prints
TYPE CREDITS
Hand Lettering (Jill Sabato)
 Production Details
QUANTITY PRODUCED
800
PRODUCTION COST
$4,000 (Approx.)
PRODUCTION TIME
8 Days
DIMENSIONS: WIDTH × HEIGHT × DEPTH
Posters: 17.5 in × 12.5 in
Label: 11.75 in × 4.5
PRINT METHOD
SIlkscreen
Offset
PAPER STOCK
French Paper, 100 lb Cover
NUMBER OF COLORS
2 Spot
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IMAGES HAVE BEEN PHOTOGRAPHED BY UCLLC: www.underconsideration.com

In this mailer for Travel + Leisure magazine, promoting the second annual Food issue, the borders of the 50 states of United States are replaced by the more tastier local foods, typical of each state or city. Perhaps not GPS-accurate, but things like coffee (Washingotn) and BBQ (Texas and Tennessee) seem to be in the right place. Hand-lettered, or more like Hand-scribbled, by Jill Sabato, the oversize mailer comes in two parts: the first, the already mentioned map, which is printed on a lovely Tiffany-blue colored paper, with white and black ink; and a second white sheet, printed matching blue and black. But, there is no denying the star attraction is the map… just missing is Alaska, and its moose and caribou.

Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer --- Travel + Leisure 2010 Food Issue Mailer

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About

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/ FPO is a division of UnderConsideration LLC, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

/ FPO is run with Six Apart’s MovableType 4.2

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