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BROWSE


Lead Image

These business cards are money and they don’t even know it! José Ernesto Rodríguez’s business cards, which are stamped onto expired Nicaraguan bills, are certain to make a memorable impression, and carrying them around in your wallet will only add authenticity. 

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Client

Self-promotion


Quantity Produced

150 Business Cards
1,000 Letterheads


Production Cost

$90.00


Production Time

1 semester

Dimensions (Width × Height × Depth)

4 × 1.5 in


Page Count


Paper Stock

Real Nicaraguan expired bills
90g Offset white


Number of Colors

1

Varnishes


Binding


Typography

Helvetica

 


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Project Description

My goal was to create a very personal corporate design. Since I have just completed my graphic design studies, my contact info will change constantly over the next few years. Therefore I created a letterhead and a business card that can be updated easily and cheaply. For the business card I've used old and expired bills from my fatherland Nicaragua. The latest contact info is then applied with a stamp. I pre-printed the letterhead without information. The address, the sender, the customer data etc. is written on the back of the letterhead, so the front only has the pure text. The concept of the logo emerged at the beginning when I built a stamp with letters.

Production Lesson(s)

A bold typeface was necessary to make the information on the small stamp readable. The acrylic paint and stamp ink need at least one day each to dry properly. Printing and testing the letterhead a few more times before sending it to the printer would have saved me a bit of money and the test print.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

April 2, 2013

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Filed Under

Business Cards
Identity Materials
Offset
Rubber stamp
Self promotion

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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