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A discerning selection on books about logo design, the designers that create them and the meaning of branding. More or less. If you see something missing, please let us know and we will add it if appropriate. This list will be updated regularly — look for the
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Jump to: Individuals & Groups / Compendiums / Technique/Basics / Miscellaneous / By UnderConsideration
Last updated: February 2011
Individuals & Groups
Unimark International: The Design of Business and the Business of Design by Jan Conradi
Otto Neurath by Nader Vossoughian
Vignelli From A to Z by Massimo and Leila Vignelli
Otl Aicher by Markus Rathgeb
Lester Beall: Trailblazer of American Graphic Design by R. Roger Remington
Paul Rand by Steve Heller
Brand Apart by Joe Duffy
Corporate Diversity: Swiss Graphic Design and Advertising by Geigy 1940 – 1970 by Museum für Gestaltung Zürich
Compendiums
Dynamic Identities in Cultural and Public Context by Ulrike Felsing
Uncorporate Identity by Metahaven
Pentagram Marks by Pentagram Partners
Designers’ Identities by Liz Farrelly
iheartlogos Season One by iheartlogos
Designing Obama by Scott Thomas
Logology by Victionary
Logo Design Love by David Airey
Marks of Excellence by Per Mollerup
Logo by Michael Evamy
Masters of Design: Logos & Identity: A Collection of the Most Inspiring Logo Designers in the World by Sean Adams
Logo, Font & Lettering Bible by Leslie Cabarga
Logo Savvy: Top Brand Design Firms Share their Naming and Identity Strategies by WOW Branding
TM, Trademarks Designed by Chermayeff & Geismar by Chermayeff Geismer Inc
C/ID: Visual Identity and Branding for the Arts by Angus Hyland, Emily King
Technique/Basics
Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands by Kevin Budelmann, Yang Kim, Curt Wozniak
Recycling and Redesigning Logos: A Designer’s Guide to Refreshing & Rethinking Design by Michael Hodgson
Logotypes & Letterforms by Doyald Young
Fonts & Logos by Doyald Young
Dangerous Curves: Mastering Logotype Design by Doyald Young
Miscellaneous
Look Both Ways: Illustrated Essays on the Intersection of Life and Design by Debbie Millman
Branding: From Brief to Finished Solution by Mono
Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands by Alina Wheeler
The Dictionary of Brand by Marty Neumeier
The Brand Gap by Marty Neumeier
Books by UnderConsideration
Flaunt: Designing effective, compelling and memorable portfolios of creative work by Bryony Gomez-Palacio and Armin Vit
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design by Bryony Gomez-Palacio and Armin Vit
Women Of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers by Bryony Gomez-Palacio and Armin Vit
The Word It Book: Speak Up presents a gallery of interpreted words by Bryony Gomez-Palacio and Armin Vit
Most Recent Entries
New Logo for Greece (Tourism)
Get Us to the Greek
New Logo and On-air Look for Nederlands 3 by Woodwork and Dog and Pony
Diamond in the Rough
New Logo by and for Invisible Creature
One-eyed Monster
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