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A Hundred Monkeys

Quantity Produced


Production Cost

Production Time

1 Month

Dimensions (Width × Height × Depth)

11 in × 17 in

Page Count

Paper Stock

Uncoated, "super heavy"

Number of Colors

2 Spot





With a cool name like A Hundred Monkeys, the Mill Valley, CA-based naming company shouldn’t have a hard time doing cool promotional materials. Pair them with designer Mikey Burton and you got a winning combination. Or, at least in this particular case, a letterpress kit to make your very own “dive-bombing monkey”. The illustration is quirky and the big floods of letterpressed color add to the overall effect. Now we just need a hundred of these bad boys to start a Planet of the Apes-type revolution.

There aren’t a lot of people sending out cool things in the mail anymore. We think it’s important to carry on this tradition. We send these out to friends, family and clients (the good ones) as a way to say hi. We got a chance to work with Mikey Burton on our latest print and we jumped at the opportunity. We’ve been a big fan of his work for a while. We gave him the line “First Class Troublemakers,” and he came up with the idea of a dive-bombing monkey. After going back and forth on the idea a bit, we loved where we ended up. It’s not the most aerodynamic of creatures, but neither are monkeys. We’re actually working on an updated version with better range.

The die cut proved to be a little difficult. We wanted to do it in a way which would allow it to function both as a plane and a poster. We figured it out, but it’s a little delicate as a poster. Some of the bigger pieces (wings, body) fall out if you bend the print too much.

A Hundred Monkeys Flying Poster --- A Hundred Monkeys Flying Poster --- A Hundred Monkeys Flying Poster --- A Hundred Monkeys Flying Poster


Recent Posts



A Hundred Monkeys’ Flying Monkey Kit


Production Method



Mikey Burton



Printing and diecut: Cranky Pressman

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author


Author Picture

Armin Vit

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

April 27, 2011


Filed Under

Self promotion


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End