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Lead Image

Alex Steinweiss Legacy Collection


Production Method




Original art by Alex Steinweiss

Curated by Steven Heller
Art files provided by TASCHEN, with the approval of Leslie Steinweiss.




The team at MOO celebrate the life and work of design pioneer Alex Steinweiss with a Luxe-printed series of 50 miniature album covers. This Legacy Collection celebrates the 75th anniversary of Steinweiss’ first illustrated album cover and is curated by Steven Heller. 




Quantity Produced

Production Cost

Production Time

Dimensions (Width × Height × Depth)

2.56 × 2.56 in.

Page Count


Paper Stock

Mohawk Superfine

Number of Colors






Alex Steinweiss Legacy Collection
Alex Steinweiss Legacy Collection
Alex Steinweiss Legacy Collection
Alex Steinweiss Legacy Collection
Alex Steinweiss Legacy Collection
Alex Steinweiss Legacy Collection
Alex Steinweiss Legacy Collection
Alex Steinweiss Legacy Collection ---

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Project Description

The Alex Steinweiss Legacy Collection was created by MOO as a way to honor and celebrate the man who revolutionized an industry and gave us one of the most beloved graphic art forms — the artistic album cover. This year marks 75 years since Steinweiss designed the first illustrated album cover. This collection produced on Luxe Square Business Cards is curated by Steven Heller. It contains 50 of Steinweiss' finest album covers from Bing Crosby, Count Basie, Benny Goodman, and Louis Armstrong, and the Philharmonic Symphony, to the album cover for Winston Churchill's 1941 address to Congress. Steinweiss' cover art for the original Broadway cast recording of South Pacific has been in continuous use since its 1949 debut — an achievement for American graphic design that is matched only by the Coca-Cola bottle.

Production Lesson(s)


Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

April 2, 2015


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Business Cards


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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End