Brand NewBrand New: Opinions on corporate and brand identity work. A division of UnderConsideration

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In Brief: Word It, Our Newest Blog

Word It

The price to pay for fresh identity content served almost daily is being subjected to some cross self-promotion from the UnderConsideration mini universe. Our new spin-off blog from Speak Up — don’t forget Brand New was once a Speak Up spin-off! — is the six-year-old featurette of Word It. More than 4,400 submissions have been relocated to the new blog and tagged with more than 2,500 keywords — perhaps you would like to start with the “logo” tag or “speech bubble” tag (samples shown in header image). Enjoy
By Armin on Mar.16.2009 in In Brief Link

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Anonymous’s comment is:

bird bird bird bird is the word ba ba ba bird bird bird bird is the word

On Mar.16.2009 at 09:54 AM

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Nate’s comment is:

I wish there was an explination of what Word It is somewhere on its site. The "Welcome to Word It" text is just recent news. Otherwise I have no idea what it is or why I might want to return.

On Mar.16.2009 at 11:06 AM

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Armin’s comment is:

Good point Nate. We'll look to add an about page today or tomorrow.

On Mar.16.2009 at 11:09 AM

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Armin’s comment is:

Ask and ye shall receive.

On Mar.16.2009 at 12:03 PM

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Maya’s comment is:

That's great. I was thinking the same thing when I first got to the site. I was trying to figure out what the posts were supposed to be.

Now I just wish more authors would post a link to who they are and the work they do.

On Mar.16.2009 at 01:48 PM

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Anonymous’s comment is:

What Font is the "word it" in?

On Mar.16.2009 at 02:17 PM

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Armin’s comment is:

House Industries' Neutra2 Titling.

On Mar.16.2009 at 02:32 PM

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no name ( required )’s comment is:

I don't see the point in word it. You express yourself by putting your name on a 360 kb square of typography that you upload for the word of the month. It all seems really, time wasting. Why this anti self promotion theme btw too, if your an artist why would you have incentive to post an image if it doesn't link back to the rest of your creative? and you own the creative people post? oh boy... People if you got something cool to show and want to promote it and or people to review it without all this nonsense try some other sites that allow you to make posts with your own links/images like a million other sites that I don't feel like promoting today but you catch my drift.

On Mar.16.2009 at 04:25 PM

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Armin’s comment is:

> if your an artist why would you have incentive to post an image if it doesn't link back to the rest of your creative?

Wrong. Whenever a link is provided, the image links back to the person's web site. What we do not allow, is placing your name, URL or slogan in the artwork itself.

> and you own the creative people post?

Wrong again. We retain the right to reproduce in the blog and other promotional use. Ownership belongs to whoever created it.

On Mar.16.2009 at 04:32 PM

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Nate’s comment is:

Looks good, Armin.

On Mar.17.2009 at 10:08 AM

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Kirk’s comment is:

i submitted one for Transition.. this should be fun.

On Mar.17.2009 at 02:16 PM

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Jeremy’s comment is:

"the price to pay for fresh identity content…is some…self-promotion"

Well worth it. Your cross-promoting doesn't reek of sell-sell-sell. It's more like a waiter strolling by with a tray of fancy hors d'oeuvres at a party.

On Mar.17.2009 at 05:40 PM

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