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SAIC Admissions Catalog
DESCRIPTION
SAIC Admissions Catalog
CLIENT
DATE
May – August 2008
DESIGN CREDITS
PRINT CREDITS
TYPE CREDITS
Stratum, Process Type Foundry
Paperback, House Industries Boton, Berthold Type Library |
QUANTITY PRODUCED
14,000
PRODUCTION COST
Not Disclosed
PRODUCTION TIME
5 weeks
DIMENSIONS: WIDTH × HEIGHT × DEPTH
9 in × 10.5 in × 0.75 in
PAGE COUNT
240
PRINT METHOD
Offset, Sheetfed on Heidelberg 12/C PS
PAPER STOCK
Cover: 130 lb., DT Cover, Coronado, Infinite White, Stipple
Body: 100 lb., text Utopia II Matte NUMBER OF COLORS
Cover: CMYK + 2 hits of PMS Gray
Body: CMYK VARNISHES
Dull Auqueous Coating
BINDING
PUR Perfect Bound Booklet
OTHER
Edge/face purple coloring applied to 3-sides
|
IMAGES HAVE BEEN PROVIDED BY THE DESIGNER: www.gripdesign.com
When you think of the Art Institute of Chicago, images of classic fine art from the likes of Georgia O’Keeffe, Edward Hopper, Diego Rivera and Paul Cézanne among many others will first come to mind. And, in my mind at least, I have always had a difficult time separating those images from my perception of the School of the Art Institute of Chicago (SAIC). Of course, this is my fault and no one else’s and it was further disproved by this unflinchingly contemporary admissions catalog by Chicago based Grip Design that paints (pun intended) SAIC as one of the top graduate art programs offering degrees in visual communication, architecture, art and art history, and writing.
The first thing you notice about this catalog is its purple-printed edge that gives it an immediate presence, but that is only the beginning as you navigate through more than 200 pages with myriad textures and typographic details that give the SAIC quite a visual edge.
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