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Botanical Bakery Packaging

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BY Bryony / ON / Feb.15.2010 / IN / Packaging
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Project Overview
DESCRIPTION
Botanical Bakery Packaging
CLIENT
DATE
December 2009
DESIGN CREDITS
David Brier for DBD International
PRINT CREDITS
TYPE CREDITS
Concurso Italian, Link and hand drawn typography
Production Details
QUANTITY PRODUCED
Between 100 – 500 of each package
PRODUCTION TIME
2 weeks
DIMENSIONS: WIDTH × HEIGHT × DEPTH
Various
PRINT METHOD
Digital and offset
PAPER STOCK
Utopia Candleight
NUMBER OF COLORS
CMYK
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IMAGES HAVE BEEN PROVIDED BY THE DESIGNER: www.risingabovethenoise.com

As I walk down the aisles of the grocery store, every now and then I see a package that will make me smile. Rarely does the package actually smile at me. Designed by David Brier, the brand and packaging for Botanical Bakery out of Napa Valley is fun, quirky and full of personality.

Creating the lips out of a leaf was the perfect match, since the lips, like lipstick, can change with each flavor as the lips announce the flavors to the customer. The grinning leaf lips with the tag line Natural. Delectable. Unapologetic. is a match made in heaven.

And while I have not tasted the contents of the smiling package, the colors and typography lead me to believe my smile would remain well beyond the first bite.

Botanical Bakery Packaging --- Botanical Bakery Packaging --- Botanical Bakery Packaging --- Botanical Bakery Packaging --- Botanical Bakery Packaging

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THIS POST HAS 6 COMMENTS

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IT HAS BEEN TAGGED WITH / / / / / / / /

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Comments

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Jordan Koschei’s comment is:

I love the typography; it makes me think the product is quirky and playful, especially with the filled-in letters on "Lavender" and "Cinnamon Basil."

On Feb.15.2010 at 09:02 AM
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sam’s comment is:

Love the brand identity, leaf as a smile...fantastic!

On Feb.15.2010 at 09:28 AM
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Michael’s comment is:

I would buy just because the packaging is super awesome.

On Feb.15.2010 at 03:11 PM
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Awesome packaging, really is perfect to attract the consumers. In the Bakery Industry, it's not easy to be green. Packaged foods need to be airtight to maintain freshness and eliminates the chance of decomposition. Bakery packaging machines should offer the features such as Keeping products fresh, easy to operate, and building strong branding.

On Feb.16.2010 at 04:56 AM
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Sabu George’s comment is:

Love it... first time reading FPO... great resource... Thank you!

On Feb.16.2010 at 10:51 AM
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Erin’s comment is:

I love these! There's a lot going on but it's seamless and REALLY pleasing.

On Feb.17.2010 at 03:48 PM
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