As I walk down the aisles of the grocery store, every now and then I see a package that will make me smile. Rarely does the package actually smile at me. Designed by David Brier, the brand and packaging for Botanical Bakery out of Napa Valley is fun, quirky and full of personality.
Creating the lips out of a leaf was the perfect match, since the lips, like lipstick, can change with each flavor as the lips announce the flavors to the customer. The grinning leaf lips with the tag line Natural. Delectable. Unapologetic. is a match made in heaven.
And while I have not tasted the contents of the smiling package, the colors and typography lead me to believe my smile would remain well beyond the first bite.
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.