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Mississippi State University

Quantity Produced


Production Cost


Production Time

1 week

Dimensions (Width × Height × Depth)

16 in × 25 in

Page Count

Paper Stock

French Paper, Pop Tone, Hot Fudge, 100 lb Cover

Number of Colors

1 Spot (Silver)




Scout (Cyrus Highsmith)


When people visit universities, colleges or local chapters of an organization a poster is often put together announcing the speaker. Jude Landry was the man behind the poster that Mississippi State University produced when Jessica Hische visited last winter.

When we invited Jessica Hische to do a lecture and lettering demo last year at Mississippi State University, I wanted to design a striking poster that would encourage students from all over campus to hear her speak. She had recently begun her Daily Drop Cap Project, and I thought a custom, ornamented J would be a solid concept for the poster. I had been playing with drawing letters in Illustrator using thin lines on a grid, and this style grew out of that experimentation. The whole thing is actually very simple, it uses arcs from circles and straight lines. The ball and dot of the J are actually very tight spirals, not concentric circles. We didn’t have a large budget for promotions, so I kept it to 1-color, and knew that printing silver on brown would make it more luxurious than a typical spot color on white paper.

And if you love the poster as much as we do, then you are in luck. You can purchase your own copy for $25.

Jessica Hische Poster ---Jessica Hische Poster ---Jessica Hische Poster ---Jessica Hische Poster ---Jessica Hische Poster

Many students thought that Jessica had drawn the J on the poster, but I assure you, it was me! When I showed it to her she loved it, and she kept 10 copies for herself. I’ve attached a photo she took of her new studio space in New York, with the poster hanging near her workspace.


Recent Posts



Jessica Hische Poster


Production Method



Jude Landry



Mississippi State University Printing Services: Scott Lipsey

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author


Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

July 9, 2010


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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.


The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.


Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.

The End